Christmas is a time for celebration and giving. It's also an ideal opportunity to boost your business with stickers. Custom stickers are a fun way to spread the Christmas cheer - whether you're decorating packages or adding them as a fun gift with purchase - they’re a surefire way to make your brand stand out and increase online sales during the holiday season!

Here are some ideas for using Christmas stickers for your business :

1. Custom Stickers as a Gift with Purchase

Create custom festive-themed stickers to include as a gift with every purchase. Custom stickers are a fun, unique gift that your customers will love - people will remember that cool sticker they received with their purchase, which may lead them back for more business in the future.

Custom stickers can also be used as a promotional tool for your business. For example, you could offer custom sticker packs to customers who complete an order over a certain amount or spend within a set time frame. Custom giveaways and incentives like this can be well-received - especially by online shoppers.

2. Custom Stickers as Holiday Packaging

Custom stickers are an inexpensive yet effective way to pep up plain packages, and there’s no better time to use them than the holidays. Customize plain shipping boxes by adding stickers to the outside with a festive design and your business name and logo - it's a nice touch for your customer when they receive their purchases from you while serving as a great promotional tool.

3. Holiday-Themed Product Labels

Custom stickers make it easy and fun for retailers and business owners to get creative with their product labeling strategies at this time of year. For example, you can use them to label your business’s gingerbread-flavored coffee for the winter season, pop them on your holiday-scented candles, or decorate your bath and body products. Custom Christmas stickers allow retailers to showcase some of their favorite seasonal items without having to change out their product labels.

4. Waterproof Custom Stickers

Stickers are a fantastic way to advertise your business - since you can place them almost anywhere. However, stickers can face a lot of wear and tear - especially when they’re placed outside and exposed to the elements.

If you’re looking for an advertising strategy that lasts throughout the holidays whatever the weather, consider waterproof stickers. Custom vinyl waterproof stickers are just the thing for outdoor applications - as well as for adorning products that get a lot of use, like laptops and water bottles, as they’re durable and long-lasting - unlike paper stickers.

5. Custom Stickers for Retail Window Displays

Another way to use stickers is by utilizing them in your store’s window displays. Custom stickers are perfect for adorning store windows since they’re eye-catching and super easy to apply.

Holiday-themed stickers make fantastic attention grabbers for retail windows - a great way to engage customers passing by your store. Perfect for adding that bit of extra festive magic - you can combine creative designs with brand-specific messaging and even highlight special offers and discounts on particular products.

Conclusion:

Whether you're selling goods online, at a retail location, or both, stickers can be a creative marketing strategy to generate sales and increase brand exposure. When it comes to the winter season, you can customize the designs to use festive messaging, images of snowflakes or Christmas trees, and maybe even Santa Claus himself.

Use these five ideas as inspiration for what else can be done with stickers and let us know in the comments what you come up with!

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It’s that time of year again - the holiday season is rapidly approaching! Since the holidays are all about having fun with friends and family, adding a little creativity can go a long way to making this time of year even more special.

Custom stickers can be used in many ways during the holidays - from fun craft projects to gift-giving, and even decorating the tree.

We’ve got plenty of ideas to get your creativity flowing. Here are five to get you started:

1. Creating Home-made Gifts? Add Some Cute Personalized Labels for that Extra Special Finishing Touch

If you‘re someone who loves to craft, bake and create handmade gifts for friends and family, then you'll know how important it is to make sure your gifts look extra special. Custom stickers are a simple and inexpensive way of adding an extra-special touch of handmade-chic to all sorts of presents, from homemade candles and soaps, wine bottles and preserve jars, to all those yummy sweet treats and baked goods.

You can create a cute holiday-themed design or something more simple and understated, depending on the type of gift you're making. Whatever your choice -you can add an extra personal touch

2. Glam Up Your Gift Packaging

Custom stickers are a super simple way to add some flair and personalization to your gift wrapping. Customize the colors, fonts, and images on your stickers so that they coordinate perfectly with your packaging and use them to decorate plain wrapping, gift boxes, bags, and even envelopes.

You can make presents extra special by using stickers to create your own custom gift tags too. Instead of using boring “To:” and “From:” labels, use your favorite photos and pictures to create stickers that are both personal and memorable - people are sure to remember it was you who gave them their gift for years to come.

3. Get Crafty with the Kids

There’s no better time than the holidays to do some fun crafting with the kids, and custom stickers make it easy to create all sorts of holiday-themed crafts.

The kids can get creative by designing their own sticker sets -then, with just a few simple materials and supplies, they can turn their custom stickers into wearable and decorative crafts. Think handmade cards, DIY tree ornaments, custom candy bar wrappers, and more.

Stickers are also a fun way to turn kiddie artwork into creative seasonal decor or even cute keepsakes that they can give as gifts to friends and family - the possibilities are endless!

4. Holiday Card Fun

Holiday cards are a great way to spread holiday cheer, but if you’re tired of the same old cards that everyone sends out every year, then why not create your own? Custom stickers are a simple and inexpensive way to transform a plain card into a one-of-a-kind holiday card that you’ll be proud to send out.

It’s easy to do: simply take some cardstock (or buy pre-cut cards), then choose your favorite photos and images to create a set of custom stickers that you can use for decoration. You can customize the colors and fonts so that they coordinate with your card design too.

5. Stocking Stuffers

Everyone loves getting something fun in their stocking - it’s a fun little surprise that brings an extra bit of festive spirit during the holidays.

Custom stickers are perfect for creating cute and thoughtful stocking stuffers, whether it's something small like candy or chocolate, or even DIY keychains and other decorative knick-knacks.

You can even give the stickers themselves as a stocking stuffer by creating your own personalized sticker sets - customizing them with designs unique to each person on your list.

Conclusion

Of course, you can use custom stickers for all kinds of different occasions, but when it comes to the holiday season - there are so many great ways to use custom stickers that will make your celebration truly unique. We’ve given you a few ideas. The only limit is your imagination!
We would love to hear your ideas. How do you plan on using stickers for the holiday season? Please share in a comment below.

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Are you a parent looking for some fun stickers for your kids? Or are you a business owner who sells custom stickers and wants to create designs that appeal to the younger generation?

Kids love stickers - there's no doubt. They love trading them out with their friends and take great delight in sticking them to everything - from their lockers, notebooks, and school supplies, to the walls, windows, and mirrors in their bedrooms. Custom stickers also make good gifts for kids of all ages - from toddlers to teenagers. From fun incentives to party favors!

While the appeal is obvious, designing custom stickers for kids poses some unique challenges. Thankfully though, there are some principles you can follow to make the process a much easier one.

To make sure your stickers are a success, here are our top five tips on designing custom stickers that kids will love:

1. Narrow Your Target Audience & Determine Their Interests

The first step in designing stickers for kids is to narrow down your target market. You can do this by age, gender, and interests - as well as by the specific activities your stickers are intended for.

For example, if you are designing stickers for school children, the design needs to appeal to the target market - most likely kids aged between five and twelve years old. If you are designing stickers for teenagers, they will need a very different look and feel than those intended for toddlers.

We've found that dinosaurs are always popular with younger children, and for older kids, we've noticed a growing interest in stickers featuring emojis and emoticons. There are all sorts of themes and characters which appeal to kids of different age groups - so it's worth having a look around the internet for inspiration.

2. Keep An Eye On Current Trends

If possible, do some research into what is currently trending with kids - it might be a new movie or cartoon character - or maybe even a catchy slogan or a new trend in fashion that's become popular. You can then design stickers around these trends to increase the likelihood of your stickers being a hit.

Stickers featuring comic book anti-heroes are popular, so it might be worth seeing if you can incorporate their iconic symbols or colors into your designs. (Without infringing on their copyright, of course). Don't forget about popular toys which are currently big with kids too - Lego is always a winner, and so is Minecraft.

As kids grow up, their interests change - so make sure your stickers appeal to the appropriate age group by keeping an eye on current trends and changes in taste.

Whatever the theme or topic, if you can incorporate current trends into your designs, do so.

3. Use Bright Colors and Bold Graphics

Kids love vivid, dynamic designs. They like bright colors and bold graphics that are eye-catching and fun.

If you design stickers with kids in mind, it should be obvious from a glance what they're about - just look at all of the most popular kid's TV shows that have crazy characters and brightly colored backgrounds.

4. Stick to Simple Concepts

When it comes to kids - the simpler your design is, the better. Keep your designs relatively simple, and don't try to cram too much onto one sticker. Stickers should be fun and exciting without being too cluttered or complicated. Remember, kids also love collecting stickers and trading them with each other - so you can always use more than one sticker design and create a series.

5. Consider Using Custom Shapes

Finally, if you want to add an extra level of interest and fun to your stickers, consider using custom shapes. Custom shapes are a great way to make your stickers appealing and collectible - and of course, they give you a lot more scope for creativity too.

Keep these tips in mind when designing your custom stickers for kids. To find out more about how we can help you design and print your stickers, feel free to reach out on our chat box!

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Custom stickers are a popular and effective marketing tool for many businesses. They can be used to promote your brand, spread awareness about a cause or event, or as giveaways at events like trade shows.

Sticker printing is an exciting process that comes with the opportunity to let your creativity run free. One thing you might not have considered when designing stickers and labels, however, is color psychology.

This article explores how our brains work differently with certain colors, what this means for your custom sticker designs, and a few tips to get you started.

What Is Color Psychology?

Color psychology is the branch of study that investigates how colors influence human behaviors and emotions.

In marketing, it is important to understand how different colors impact consumer behaviors. Marketing experts have found that many people make judgments about products and services based on the colors used to market them.

Color psychology is a popular topic these days, and for good reason. Big brands like Apple and Starbucks have been using it for years to tap into their audiences' emotions. Small business owners can benefit too, and when it comes to designing stickers and labels, color is an important factor to consider.

Designing Stickers With Color Psychology In Mind

Sticker designs can be particularly effective when they take into account what psychological effect different colors have on people's mindsets, opinions, and purchasing decisions. This knowledge can help small business owners to stand out in a sea of online competition by creating custom stickers and labels that speak directly to their target customers.

Let's take a look at some of the most popular colors, how they impact our behaviors and how you can use them to enhance your sticker designs...

• Red - This is often considered to be one of the more aggressive colors because it conveys feelings such as urgency or passion. Red is a very physically intense color that is associated with energy and vigor. It increases people's hunger levels, so it can be a good choice for food or drink businesses - especially if they are targeting younger demographics.
• Orange - This vibrant hue has been shown to make people feel more optimistic about their surroundings, increasing happiness and excitement.
• Yellow - This bright hue tends to make people feel more optimistic and cheerful. Yellow conveys the feeling of happiness without the energy boost associated with red, making it a good option if you're looking for something more relaxing.
• Green - Green is often associated with nature and the outdoors, so it can tap into people's environmental concerns in addition to bringing about feelings of calmness and serenity.
• Blue - Blue conveys a sense of dependability or trustworthiness, which makes it an ideal choice if you are trying to convey your business as a safe, secure option.
• Purple - Purple is known to convey luxury and sophistication, making it an excellent choice for those looking to project their business as high-end or luxurious.
• Pink - Pink has been shown in studies to increase people's levels of generosity and empathy because the color stimulates our nurturing side. This makes pink a great choice for those looking to convey a nurturing image.
• Black - While black is often considered one of the more sinister colors, it can also be seen as professional and elegant. It's not an ideal color if you're trying to create a fun or child-friendly product, but it works well with adult products such as luxury items like high-end clothing or accessories.
• White - White is often associated with purity, cleanliness, and neutrality, making it an excellent choice when you're trying to convey a simple or minimalistic image for your product.
• Brown - Brown has been shown in studies to increase people's levels of relaxation, making it ideal if you're looking to create products that make consumers feel at home and cozy.

Tips To Get You Started

When creating stickers for your business, you should consider how different hues communicate specific emotions and feelings that customers might attach themselves to as they interact with your designs.

Here are just a few tips to get you started...

1. Match your color to your message

It's important that stickers are eye-catching and appealing to potential customers. Stickers are a great way to promote your business, but remember that the design is just as important as the message. Color sets the tone of your message, so it's important to choose the right colors when designing your stickers or packaging labels.

If you're selling children's toys, for example, bright and vibrant colors will help convey a sense of fun. If you sell items in the health industry such as vitamins or supplements, it might be best to use calming tones that evoke a feeling of balance and wellness.

2. Stick with one or two colors

Have you ever noticed that big companies and brands use a limited range of colors in their branding? From the famous Coca-Cola red to Facebook blue, many popular products and services have chosen just a handful of complementary colors. This is because we tend to prefer simplicity over complexity when it comes to our visual processing.

If you want to design stickers that will leave a lasting impression, don't overwhelm your customers with too many colors at once!

3. Choose colors that complement each other

As well as sticking with a limited number of colors for your stickers, you should also consider how different hues work together in combination. Certain pairs go better together than others - warmer tones such as yellow and red work well together. In contrast, cool tones such as blue and purple can create a more calming effect.

If you're looking for inspiration on how to match your chosen colors with each other - why not check out some of the popular color schemes that have been used by brands in the past?

Conclusion

Stickers that use color psychology can help customers connect with what they're seeing and make a positive impact on their emotions. Having a basic understanding of the concept is an excellent starting point when it comes to designing stickers that will get the reaction you're looking for from your customers.

Hopefully, you’re now feeling inspired to get creative with your sticker designs while using color psychology to your advantage. What colors will you use?

Let us know in the comments, and as always, if you need help with your custom sticker printing and design, be sure to get in touch.

( How to Set Up an Etsy Sticker Shop ) So you’re interested in starting an online sticker-selling venture, but you are not sure where to begin. The custom sticker market is a niche and growing industry with potential for vast profits if you know how to set things up in the right way - and in the right place.

In our previous blog post, ‘Selling Stickers on Etsy - Part 1’ - we discussed some of the basics of using Etsy as a platform to sell custom stickers. We looked at the best types of stickers to sell and how much money you could make, as well as a few other things to help you decide whether selling stickers on Etsy is the right move for you.

If you haven’t read the post, check it out here before coming back and diving into part 2.

Today, we’re going to take things a step further and talk about how to set up your Etsy sticker shop for maximum success and get started selling right away.

Setting Up the Store:

Setting up your Etsy store may seem like a daunting task at first, but it’s actually easy to do once you know how.

Just follow these steps and you’ll be good to go...

• Choose a Store Name. When it comes time to set up an Etsy shop, you’ll need to find the perfect name. It should be memorable, creative and convey what your store and your products are all about.
• Hit the ‘Sell on Etsy’ tab and follow the instructions to sign up.
• Select your store preferences - Country, Currency, etc.
• Enter the store name you chose earlier and make sure it’s available.
• Start listing some products - Etsy requires you to list at least one product to get started. If you don’t have any products just yet, you can wait until you do, or simply create a dummy listing.
• All product listings require photographs, product title, description, available quantities, price, size, and shipping info, so make sure you have all these details to hand before you start.
• Enter your payment & billing info – This is where Etsy pays you for your sales on the platform and deducts listing and transaction fees. You can set up a business bank account for your Etsy business - it certainly makes things easier to keep things separate right from the start. You will also need to ensure that your bank account is linked with your PayPal or Stripe accounts if using those services.

These are the basic steps to set up your shop. You can customize things afterward by adding your logo, an ‘about’ section, plus any returns info, etc.

Once you’re all set up, we recommend you list a good selection of stickers as soon as possible to get those shop ‘shelves’ filled up and looking as enticing as possible to your prospective customers.

What To Include:

One of the first things you need to decide before opening an Etsy sticker shop is what type(s) of custom stickers you will have for sale. In Part 1, we discussed various types that may work best depending on your budget, how much money you want to make, and how much time you have to dedicate to custom sticker creation.

You should definitely include at least one of these sticker types in your shop and aim to add more options as soon as you’re able. Once you get things going and start making a profit, you can begin adding more stickers to cater to a wider range of tastes.

There are a few key things to consider when it comes to custom sticker content. Your stickers should be unique, creative and convey your brand personality in some way. Otherwise, you’re going to end up with a ‘cookie-cutter’ looking shop that won't inspire much customer loyalty.

Take the time now to plan out your custom sticker content and make sure you’re happy with the selection before opening your shop.

In order for your product offering to be complete, you should consider offering die-cut, kiss-cut, and vinyl options, as well as different shapes and custom sizes.

Use Social Media to Promote Your Etsy Shop:

Promoting your Etsy shop is a great way to get more traffic and increase sales. There are many ways to do this, but social media is one of the best - try some of these methods for starters:

• Instagram: Take pictures of your custom products and use relevant hashtags (for example #customstickers) and include a link to your shop in all posts. You can use Google to research the best tags to use.
• Pinterest: Pin pictures of custom stickers or custom sticker shops and use the board to pin your shop as well. You can also include a link in each board description for people to go directly to your Etsy page.
• Facebook: Create a custom Facebook page for your custom sticker business and post links to it on your personal profile regularly so that people know where they can go to find more info, access new additions to your store, or sign up for special offers, etc. If your budget allows, you could also try creating custom Facebook ads to target the right audience and increase sales.

Reviews:

Product reviews can make or break any online business and are a hugely important consideration for anyone wanting success as an Etsy shop owner. Generally, the more positive reviews your shop has, the better it will rank on Etsy’s internal search engine to help increase sales.

Reviews are also valuable because potential customers can read what other buyers thought about their experience before deciding whether or not they want to give you their business.

You can use the power of reviews to your advantage by offering free or discounted stickers in exchange for honest feedback about the product and service you provide.

Try to be proactive about collecting reviews - whenever you send out a new order of custom stickers, remember to send them with a note thanking the customer for their business and asking them to leave feedback.

Upselling:

Whenever you sell online, it’s always a good idea to upsell. This is where you recommend additional products that complement the custom stickers people are already buying - a great way to boost your profits on each sale.

Here are a few ways you can upsell to your customers:

• Sell bundles/sticker packs. You could offer custom packs consisting of several sizes of the same design, or a pack of several different designs that complement each other.
• Offer discounts for bulk orders (i.e., buy 20 custom die-cut vinyl stickers and get five free). Always include a price incentive to encourage customers to buy more than one item. For example: offer a pack of 5-10 stickers for a cheaper price than what they would cost if customers purchased them individually. The shipping costs will likely stay the same so you’ll make more money if customers buy multiple custom stickers in one order.
• Upsell after the purchase. You can use Etsy’s ‘conversation feature to send thank-you messages and promotions/discount codes to customers who have just purchased custom sticker products from your store.

More Helpful Tips:

We’ve covered a lot of ground already, but there are a few more tips we wanted to share before we sign off:

• Take a look at your competition’s set-up. It’s always a good idea to check out how other custom sticker shops have set up their Etsy stores. Pay attention to their marketing, as well as their images and product descriptions. There’s no need to re-invent the wheel - you can emulate the stores that are already doing this successfully while tweaking the content to match your brand and individual style.
• Review other Etsy sticker shop stock. Research what kind of stickers/designs people are buying, and be sure to include similar offerings in your store. Don’t just post the same custom vinyl decals as everyone else - put some thought into it and think about how you can make it work for your particular brand.
• Keep your designs fresh. Make sure you are always looking for new custom stickers ideas, and when you find something that works, adapt it to create custom die-cut stickers or vinyl decals that work within the context of your shop's overall brand.
• Be consistent! It’s important that all of the content on your shop matches up - from descriptions, categories, photos, images, prices, etc. - People like to know exactly what they are buying and what to expect, so be consistent with your brand and make the buying experience as seamless as possible for them.

Hopefully, by now, you’re feeling confident that you can make some decent money by selling stickers on Etsy and how to get started. All that remains is to get your creativity flowing and start designing! If you want to get your Etsy business off to the best start, we offer a one-stop-shop for all your custom sticker printing, so feel free to get in touch to chat about how we can help you.

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